#personalbranding #onlinepruk #andreabritton #socialmediamarketing #infographic #Brand

How to get value out of the favourite button on twitter. Last May (2013), Twitter users favorited things 1.6 billion times, four times more than they did a year earlier, reports The Wall Street Journal‘s Katie Rosman So we all know what and where the favourites button is right? Twitter says, Favorites, represented by a small star icon next to a Tweet, are most commonly used when users like a Tweet. Favouriting a Tweet can let the original poster know that you liked their Twee

Most are now realising that Content marketing  is one of the finest ways of engaging with and getting a reaction from a specific targeted market. This infographic from Content Plus explores just how successful content marketing can help businesses grow online. Read their blog post exploring this infographic in more detail  here  or  watch the  animated video . NEW!  The Anatomy of Content Marketing in more languages :   Arabic Danish Dutch Finnish French German Italian

We all love an accolade right? This one I am very proud of!  Online PR UK is number 1 on Googles organic search for Online PR and Marketing in the UK. And it hasn’t come easy.  The commitment to writing a weekly blog for nearly two years – yes it’s the 2 year anniversary coming up next month, (watch our for giveaways!) and constantly updating keywords and content to supply my clients and readers with quality information that can help them succeed with their small businesses o

One Giant Leap into Social Media Marketing I thought I would share the intro of my book with you. I have had many emails from people that have found the blighter super handy when tackling their own social media.  It is available at the ridiculously low price of £4.49 GPB on iTunes , Amazon and all good digital download stores. “A man has as many social selves as there are individuals who recognize him” William James. Introduction: If you have a business, a product, a service

I know. You have seen this kind of heading before right? True, there are many folk offering sturdy advice on using Twitter for business. But they all seem to leave out 5 really significant deal breakers that could mean your tweets get maximum visibility and actually WORK for you rather than disappear into Twitter cyberspace with nothing but a poof of turquoise smoke! Get it into perspective. Many of my clients really worry about not being on Twitter at the right time to catch

40 Brilliant Facebook Tips for Freelancers Who Want More Clients and Consistent Income

This is one of the best uses of social media I have ever seen. I love it. Hard. You see, what Volkswagen have done with their new site  onething.com  is they have got their head around what their customers want. We are bored with watching ads.  We have seen a trillion, fairly decent looking cars driving through a dessert with a top bird or hot spanish guy at the wheel, (with possibly a crisp white cotton shirt slightly open to the chest and a bead of sweat on his brow, Ahem.)

I wanted to say a personal thank you for the support you have shown MY blog this last year and wish you all a very Happy  Christmas and a prosperous 2013. My most popular blog of the year for your reading pleasure!  Happy Holidays: Do you Tweet on a regular basis?  Are you a one an hour kinda guy? An every two hour kinda girl? Or like me? A Binge Tweeter? If you answer yes to 2 or more of the following questions, then you need to get a handle on your tweeting…perhaps this blo

SO – end of the year is here and I suppose it’s time to evaluate the blog. Urgghhhhhh. Well, its not just about writing one is it?  It’s vital to know how it’s doing, and work out a few stats. For me, this task is similar to doing my tax returns. I dread it.  I detest it. It’s like a  summer holiday without the sun, chips without salt and vinegar..a Sunday roast without a Yorkshire pudding. Oh you get the picture.   Ahem. Still it IS a necessity. Unfortunately. Necessary for

Thought this might raise a few eyebrows!   Facebook has become MAHOOSIVE! In just 4 years its users of the social media platform have grown from an amazing 100 million to over 140 BILLION!! It’s pretty amazing eh!?  I have posted an info graphic that marks out the facts..they are truly worth a read! And we mentioned about Facebook’s first ever TV ad right?  Here’s the link #promotionideas #Facebook #socialmediaplanning #creativeonlinemarketing #socialmediamarketing #SocialMe

WOW a year has gone by – and what a journey it has been.  On a number of levels actually.  For my relationship with blogging regularly, which has been both trying and exceptionally fulfilling at times, but mainly the connections with the people I have come across who have helped (you know who you are), questioned (you do too!) and generally supported this rapidly growing baby of mine. Over 9000 followers have followed in a mere 12 months, which I feel is ‘well radio rental’ b

It’s the month leading up to my first birthday! Yes in exactly 1 month (22nd November) I will be 1!  And I for one am loving the idea of being 1 again.  Although I would appreciate 21 a little more! Ahem. This blog has covered everything from; starting up your social media network, building your brand online, Twitter tips , Facebook frolics , Pinterest picks , Linkedin laws , Do’s and Dont’s, marketing plans , strategies and campaigns , ballsy business plans, crazy content i

Like to share campaigns that I have come across every now and again… Have you seen what Barnados ( @barnardos ) have done with their new Facebook  App ?  It’s using Flash so viewing will be disturbed unless on a lappy or computer…I love the concept, simple and straight to the point. Check it out! #keepitsocial #Facebook #OnlinePRandMarketing #creativeonlinemarketing #socialmediamarketing #SocialMedia #socialmediacampaign

Have you been to any great sessions this week at #swmld?  Do you plan to go?  I’d love to hear all about it! If you are unable to attend any of the FREE events this week, you can catch many live on the SMW webcam!  Their blog  is updated daily with goings on from the Official Google Campus Hub , The Facebook Hub and various other venues  across town such as Adam Street and The Betsy Trotwood . I have been making tonnes of notes and will be posting up my favourite tips from th

What actually is an effective marketing strategy?  Wiki says A “ Marketing strategy  is a process that can allow an organization to concentrate its limited resources on the greatest opportunities to increase sales and achieve a sustainable  competitive advantage .“ Well, if you are like me and despise the word ‘strategy’ but realise its’ importance within most long term goals, you will understand that there are several steps in which to take to make sure you reach those goals

To begin to build a community online I believe that, firstly,  you have to work out how to get the best out of people.  Secondly, you have to think of creative ways in which to engage with your audience and keep them entertained. The ultimate goal is getting your fans to work for you. To be advocates for your brand and tell everyone they meet about you. One of the best ways to do this is to offer an unbeatable service.  Look at how Facebook began.  Upload a profile and share.

It’s the age old question eh?  How do I get people to like my page? You would think that a simple click to like something would be easy, but folk are now, more than ever, precious about who and what they like and especially whom them recommend. So how do we get people to buy our product? Use our service? Eat in our restaurant? Come to our event? I believe the answer  lies in building better communities. More and more companies are realising that social media and the online pr