FOR THE ATTENTION OF FOOD AND LIFESTYLE & HOSPITALITY MEDIA Introducing: Coopers #RIVERFOOD: A Brand New Posh Food Event for Londoners. Sunday 21st July 2013, 1.30-4.30pm, Aboard MV Royalty; Festival Pier. Thousands of species of edible fish live in rivers all around the world, so it’s hardly surprising that over 125 different types can be found in the fresh river waters of the United Kingdom. Despite the current interest in locally sourced ingredients, regional recipes and e

If you have agreed with me previously on how strategy is key in planning your marketing efforts, then we are one step closer to reaching your business goals. Whether you are a hair salon, a cafe, an Ecommerce business or a brand, either way marketing is changing still and plans need to be made mostly to be able to assess progress and understand your return. I have so many clients that still are wanting to be convinced into using social media and online marketing for their bus

Uber Cool Buzzing Photo: Taylor Scott If you are responsible for your businesses marketing efforts, it would be a good idea to have a Marketing Calendar. By this I mean, a calendar, devoted only to the marketing goals of your company. You may be launching a new website, introducing a new service, promoting a competition on Facebook or Twitter or holding an event. Don’t you love getting a new diary at the beginning of the new year? You know when you get a fresh new book and yo

One Giant Leap into Social Media Marketing I thought I would share the intro of my book with you. I have had many emails from people that have found the blighter super handy when tackling their own social media.  It is available at the ridiculously low price of £4.49 GPB on iTunes , Amazon and all good digital download stores. “A man has as many social selves as there are individuals who recognize him” William James. Introduction: If you have a business, a product, a service

credited peer productions How many of you have seen your work somewhere, either on or offline and no trace of your name anywhere near it? How has worked long and hard on a project, whether creative or academic and got nothing back from it once it was sent out to cyberspace? I know what you are thinking. How do others know that it was your handywork? How do your peers know that you had something to do with it? How do future collaborators, employers, project managers etc. know

WOW.  All I can say is WOW. Don’t you just love it when something stops you in your tracks and hands you a big fat lesson on a plate? This is what happened to me when I attended The Coaching Academy’s 2 day coaching course . Gemma (long time friend) throws it apologetically into a conversation that she had signed up and was going to attend a free coarse on coaching.  I was quite excited at the idea (even though I didn’t really know what a coach was) and signed up immediately.

It’s Easter. I think of chocolate. Correction. I think of chocolate every day. Ahem. This is a seamless link into my favourite social media campaign of the moment. @CadburyUK. Gotta love Cadbury…they are not only a brilliant brand, but they use social media at the heart of all their marketing efforts. Very well. We can all learn from their efforts, whether our business or brand is big of small. So well in fact their last campaign earned them an extra 40,000 followers on Faceb

FOR IMMEDIATE RELEASE: FOR THE ATTENTION OF: HAIR, BEAUTY & FASHION MEDIA Introducing NoScrunchie. The UKs First Salon Ratings Website For Afro Hair. My client, NoScrunchie has cleverly filled a gap in the afro hair market by offering their target market a simple ratings service for their afro salons. They are offering premium and upgrade memberships to quality salons as a way of promotion and aiming to be the best source of information in this area on the web. They want t

I know. You have seen this kind of heading before right? True, there are many folk offering sturdy advice on using Twitter for business. But they all seem to leave out 5 really significant deal breakers that could mean your tweets get maximum visibility and actually WORK for you rather than disappear into Twitter cyberspace with nothing but a poof of turquoise smoke! Get it into perspective. Many of my clients really worry about not being on Twitter at the right time to catch

This is one of the best uses of social media I have ever seen. I love it. Hard. You see, what Volkswagen have done with their new site  onething.com  is they have got their head around what their customers want. We are bored with watching ads.  We have seen a trillion, fairly decent looking cars driving through a dessert with a top bird or hot spanish guy at the wheel, (with possibly a crisp white cotton shirt slightly open to the chest and a bead of sweat on his brow, Ahem.)

Here’s a fun Twitter info graphic for you!  All the up to date facts and figures for Twitter 2012.  Browse more data visualization . #PR #thinkandtweetlater #Twitter #socialmediaplanning #onlineprtips #webdevelopment #OnlinePRandMarketing #promoteyourcompany #SocialMedia #ticketsales

I wanted to say a personal thank you for the support you have shown MY blog this last year and wish you all a very Happy  Christmas and a prosperous 2013. My most popular blog of the year for your reading pleasure!  Happy Holidays: Do you Tweet on a regular basis?  Are you a one an hour kinda guy? An every two hour kinda girl? Or like me? A Binge Tweeter? If you answer yes to 2 or more of the following questions, then you need to get a handle on your tweeting…perhaps this blo

SO – end of the year is here and I suppose it’s time to evaluate the blog. Urgghhhhhh. Well, its not just about writing one is it?  It’s vital to know how it’s doing, and work out a few stats. For me, this task is similar to doing my tax returns. I dread it.  I detest it. It’s like a  summer holiday without the sun, chips without salt and vinegar..a Sunday roast without a Yorkshire pudding. Oh you get the picture.   Ahem. Still it IS a necessity. Unfortunately. Necessary for

I thought I would share my own fun social media infographic as a little reminder on how to approach your social media for business! Enjoy and please share with your friends!… #Pinterest #Twitter #Facebook #socialmediaplanning #LinkedIn #creativeonlinemarketing #promoteyourcompany #SocialMedia #infographic #instagram

Thought this might raise a few eyebrows!   Facebook has become MAHOOSIVE! In just 4 years its users of the social media platform have grown from an amazing 100 million to over 140 BILLION!! It’s pretty amazing eh!?  I have posted an info graphic that marks out the facts..they are truly worth a read! And we mentioned about Facebook’s first ever TV ad right?  Here’s the link #promotionideas #Facebook #socialmediaplanning #creativeonlinemarketing #socialmediamarketing #SocialMe

Happy Monday!.. I came across this brilliant infographic which gives you the best and worst times to post up on your social media channels and wanted to share!  I found this via a fellow follower, who writes a great blog, Marianne who found it reading Tony Phallets blog!..Are you with me?! You can follow Tony on his blog , Twitter – @tphallett – and  Google+ ) Enjoy! Source: social caffeine | Embed this on your own website (FREE) #socialcommunities #SmallBiz #Twitter #Face

WOW a year has gone by – and what a journey it has been.  On a number of levels actually.  For my relationship with blogging regularly, which has been both trying and exceptionally fulfilling at times, but mainly the connections with the people I have come across who have helped (you know who you are), questioned (you do too!) and generally supported this rapidly growing baby of mine. Over 9000 followers have followed in a mere 12 months, which I feel is ‘well radio rental’ b

Another infographic from the delectable Brafton and  here’s their brilliant blog post to go with it  written by Katherine Griwert ( @kgriwert ) their Head of Marketing Content and Communications.  We know that quality written content is brilliant for Google rankings and search friendly content, keywords and quality information presented for your readers also adds to that. Granted.  This infographic fabulously shows how this is so!  Thanks Katherine… Source: Brafton | Embed t

To begin this blog post with a ditty that could be sang in the style of Ed Sheeran’s “A Team”. Was not intended (left). Do you Tweet on a regular basis?  Are you a one an hour kinda guy? An every two hour kinda girl? Or like me? A Binge Tweeter? If you answer yes to 2 or more of the following questions, then you need to get a handle on your tweeting…perhaps this blog will help? Do you look at twitter first thing in the morning? Do you look at twitter last thing at night? Do

I want to highlight @Movember today. For obvious reasons. Yes. But for some not so obvious. The brand, its collaborators and a big high 5 for its’ achievements so far! ‘ During November each year, Movember is responsible for the sprouting of moustaches on thousands of men’s faces in the UK and around the world. The aim of which is to raise vital funds and awareness for men’s health, specifically prostate cancer and testicular cancer.’ Movember.com. This year its global and I