Just like knowing where you are heading in life, it pays to know what you need for your business and you will eventually save thousands of pounds if you know the following: Your product, service or business is the best it can be You have a solid brand strategy, mission and vision You know who your competitors are and what they are doing right (and wrong) You know the demographics of who you are targeting very well You know where these people hang out online and what they do t

A presentation delivered at the Digital Marketing Show 2013. If you are an SME or Startups that knows  or understands the importance of social and digital communications within your business, then read on.  This is an outline of the directions you should take to keep social at the heart of your journey and be a successful sociable business. #digitalstrategy #marketingstrategy #areyouasociablebusiness #Strategy #DMSLDN #digitalmarketingshow #digitalcommunications #digitalmarke