Do you think you are a good listener? Do you listen with an open mind or with your own opinion safely tucked away? Do you listen more than you talk? Be honest. If you have answered ‘No’ to any of these questions, you could be dangerously close to a judgemental label plus, this could be holding you back professionally. When a client is talking to you, practice good listening. Be in the moment. Be present. Absorb what they are saying. Look into their eyes, don’t compare their e

Memes are a great way to get a message to the masses quickly. Make them relevant, funny and timely and you just may go viral! Here’s a few that went viral last night during #imaceleb featuring #jimmybullard! …and here’s PSFKs guide on how to make your own. Good luck! #viralmeme #onlinepruk #Marketing #meme #jimmybullard #SocialMedia

…And who are you selling to? That should be the question on every marketers mind, at all times. It actually doesn’t matter if you are selling houses or makeup, a plumber or business consultancy, what matters is how you are selling it and to whom. How? Do you live, breath and dream what you are selling? If not, it probably won’t sell (as well). Good marketing comes from ‘being’ the consumer. Being able to write a story that you relate to and believing the story you are telling

Guest Post: Written by  displayblock : Email Marketing Experts Not so long ago you could be confident that your marketing emails were landing on the desk of someone sitting in front of a computer, with time and an environment conducive to actually reading it. Now your emails are arriving in the hands of people in a multitude of different locations, and who are usually engaged in other activities at the same time. Email on the move has become so commonplace that we take it for

Are you spamming? Is spamming and promoting becoming one and the same? Know this: You are wasting your own time and others and you are not achieving anything. The internet has opened up a world of connection and enables you to show someone on the other side of the world what you are doing which is utterly fabulous, but have you considered whether they actually want to know? When I was ‘learning the ropes’ on Twitter I got told off for shamelessly promoting my book; “hello! re

One Giant Leap into Social Media Marketing I thought I would share the intro of my book with you. I have had many emails from people that have found the blighter super handy when tackling their own social media.  It is available at the ridiculously low price of £4.49 GPB on iTunes , Amazon and all good digital download stores. “A man has as many social selves as there are individuals who recognize him” William James. Introduction: If you have a business, a product, a service

I know. You have seen this kind of heading before right? True, there are many folk offering sturdy advice on using Twitter for business. But they all seem to leave out 5 really significant deal breakers that could mean your tweets get maximum visibility and actually WORK for you rather than disappear into Twitter cyberspace with nothing but a poof of turquoise smoke! Get it into perspective. Many of my clients really worry about not being on Twitter at the right time to catch

Happy Monday!.. I came across this brilliant infographic which gives you the best and worst times to post up on your social media channels and wanted to share!  I found this via a fellow follower, who writes a great blog, Marianne who found it reading Tony Phallets blog!..Are you with me?! You can follow Tony on his blog , Twitter – @tphallett – and  Google+ ) Enjoy! Source: social caffeine | Embed this on your own website (FREE) #socialcommunities #SmallBiz #Twitter #Face

Another infographic from the delectable Brafton and  here’s their brilliant blog post to go with it  written by Katherine Griwert ( @kgriwert ) their Head of Marketing Content and Communications.  We know that quality written content is brilliant for Google rankings and search friendly content, keywords and quality information presented for your readers also adds to that. Granted.  This infographic fabulously shows how this is so!  Thanks Katherine… Source: Brafton | Embed t

To begin to build a community online I believe that, firstly,  you have to work out how to get the best out of people.  Secondly, you have to think of creative ways in which to engage with your audience and keep them entertained. The ultimate goal is getting your fans to work for you. To be advocates for your brand and tell everyone they meet about you. One of the best ways to do this is to offer an unbeatable service.  Look at how Facebook began.  Upload a profile and share.